MaRS Library PR for Startups: Bringing your story to life
Jason Kinnear, Senior Vice President and National Sector Lead, Tech, Edelman, explores the new dynamic of public relations (PR) in a world of shrinking yet rapidly paced newsrooms, social-friendly content, and influencers. Learn key elements to building an effective PR narrative.
- Five Things Skateboarding Taught Me About Startups.
- Marketing strategy for startup success: Identifying and understanding your target customer and market segments.
- Using a stakeholder management chart in the sales process.
- Manage Your Sales Funnel.
- Use digital marketing analytics to manage how your digital marketing performs.