MaRS Library Building a Solid Financial Model
Dave Conte, Managing Director, Bright BLU Advisors, tells us how to create a financial model that tells your company story, sparks important discussions within your team, and confidently pitches your business to investors, using clear financial assumptions. | Part 2 of 3
- Build a technology sales team that supports your market strategy and sales process.
- Revenue models, product pricing and commercializing new technology.
- Product management and the product manager.
- Commercialization and monetization of intellectual property (IP).
- The marketing mix in marketing strategy: Product, price, place and promotion.